StratCurve

StratCurve

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SOFTWARE · AI · MARKETING

Digital strategy that drives real results.

Software development, AI workflows, business analysis, integrations and marketing for Australian businesses that want growth they can measure.

Software buildsAI workflowsBusiness analysisMarketing
ServicesAnalyticsStart a project

5+ products built

Shipped for happy clients.

Health / Medical · Tutoring / Education · Community services · E-commerce / Retail

Services

Software development, AI integration, business analysis, paid media and marketing — everything you need to build, grow and scale.

Web

Web Design and Development

Build · ship · maintain

Custom Next.js, React and WordPress sites built for performance, conversions and long-term SEO.

Next.js and ReactWordPressPerformance and conversionsLong-term SEO
Ads

Google Ads and Meta Ads

Google · Meta · outcomes

Paid media campaigns built around real business outcomes, not vanity metrics.

Google AdsMeta AdsCost per leadLead tracking
SEO

SEO and Google Business Profile

Search · local · GBP

Local and national search visibility that builds over time and keeps compounding.

Local and national searchGoogle Business ProfileTechnical SEOCompounding visibility
Data

Data Analytics and Power BI

Dashboards · reporting

Dashboards and reporting that turn raw business data into clear, actionable decisions.

Power BI and TableauCustom dashboardsUnified reportingActionable KPIs
AI

AI and Machine Learning Integration

LLM · automation

Intelligent automation and LLM powered tools integrated into your existing workflows.

GPT, Claude and GeminiWorkflow automationBusiness integrationsIntegrated assistants
Mkt

Full Digital Marketing

Email · social · funnel

End-to-end strategy covering email, social, content and funnel optimisation.

Email and lifecycleSocial and communityContent strategyFunnel optimisation

Business Process Flows

Business analysis first — we map how a business actually runs, then design integrations and automation that remove friction.

Process pipeline5 stages

Discovery

Map how the business actually runs today, including every handoff and bottleneck.

Data Capture

Identify where information enters the business and how it should flow.

Process Design

Redesign the workflow to remove friction and manual steps.

Automation Build

Build the tools, forms and integrations that run the new process.

Launch and Monitor

Go live, then track performance and refine based on real results.

Analytics Dashboards

A sample dashboard built the same way we build real ones, with Power BI, Tableau or a custom web dashboard.

Marketing Performance OverviewIllustrative model
1,240
Leads Tracked
3.4x
Average ROAS
42%
Faster Reporting
6
Data Sources Unified

Leads by month

Jan
Feb
Mar
Apr
May
Jun

Traffic by channel

Search 38%
Social 29%
Referral 21%
Direct 12%

Ad Platforms and Campaign Types

Campaigns planned, built and optimised across Google, Meta and LinkedIn, matched to whichever objective actually grows the business.

G

Google Ads

Search · Display · Shopping · Video

Modelled range

Search, Display and Shopping campaigns, plus Performance Max builds engineered around cost per lead.

Performance MaxSearchDisplay and ImageLead GenerationBrand AwarenessShopping
4.8%
Avg CTR
$1.12
Avg CPC
312
Conversions
M

Meta Ads

Facebook · Instagram

Modelled range

Facebook and Instagram campaigns planned and managed through Meta Business Suite and Ads Manager, from feed posts to Stories and Reels.

Instagram FeedInstagram ReelsInstagram StoriesBrand AwarenessLead GenerationConversions
86K
Reach
$4.60
Cost / Lead
3.9x
ROAS
in

LinkedIn Ads

B2B · Professional network

Modelled range

Sponsored content and lead gen forms through LinkedIn Campaign Manager, built for B2B and high-intent decision makers.

Sponsored ContentLead Gen FormsMessage AdsBrand Awareness
1.1%
CTR
$18.40
Cost / Lead
48
Leads

Custom AI Chatbots

Software and AI workflows on the models you already use — assistants, automation and integrations wired into the business, not dropped on as a widget.

AI AssistantInteractive
StratCurve assistant. Ask how we work, or type a question about a build.

Software and Expertise

Analytics, advertising, development and marketing — by what they do for the business.

Social Media Management

Sample profiles showing how we run content strategy, creative direction and community growth.

Brand One

@brand.one
Managed
148
Posts
12.4k
Followers
6.2%
Engagement

Content strategy, creative direction and community management for a multi-service brand.

Team planning a content calendar
Creative direction mood board
Social content on mobile
Community meetup highlights
Engagement analytics review
Collaborative creative session
Strategy whiteboard session
Team celebrating campaign launch
Brand storytelling workshop

Brand Two

@brand.two
Managed
96
Posts
8.1k
Followers
5.4%
Engagement

Education content, brand awareness and steady social growth for a service business.

Education workshop in session
Learning resources on laptop
Brand awareness presentation
Expert-led training session
Growth planning at desk
Conference networking moment
Customer support team at work
Service business team stand-up
Office culture and brand values

Monthly retainers

Starting points for websites, ads and growth. We discuss which service fits your business first, then customise — nothing is billed until we agree.

Which service is right for your business?

We'll customise it

These retainers are a guide, not a checkout. Tell us how the business runs and we will recommend a starting point, then tailor the work. There is no self-serve subscribe on this page.

Starting point

Not sure yet — we will recommend a fit

Discussion first. Scope is customised after we talk.

Billing is arranged only after we agree the work. No card is taken here.

Request a discussion

We'll customise it to the business.

Or continue in the project form

Industries

Sectors we already ship in — clinics, tutoring, community organisations, and retail.

Health

Health / Medical

Clinics · practices

Practice sites, intake and reporting clinics actually run.

Practice sitesIntakeReporting
Edu

Tutoring / Education

Enrolment · learning

Enrolment, schedules and student-facing pages for tutoring providers.

EnrolmentSchedulesStudent pages
Comm

Community services

Programs · intake

Program pages, enquiry intake and reporting for community organisations.

Program pagesIntakeReporting
Retail

E-commerce / Retail

Catalog · checkout

Storefronts, catalog and checkout — then AI where it helps the shop.

CatalogCheckoutMerchandising

AI for e-commerce

Practical AI for online retail: catalog, merchandising, support, personalisation and ops.

Cat

Catalog

Listings · feeds

Product copy, attributes and feed hygiene so listings stay shoppable.

CopyAttributesMerchant feed
Merch

Merchandising

Collections · search

Ranking, collections and on-site search that follow the real catalogue.

CollectionsRankingOn-site search
Help

Support

Orders · assistants

Order-aware assistants on GPT, Claude or Gemini — wired to the store.

GPTClaudeGemini
Pers

Personalisation

Recommendations

Recommendations from catalogue and session data, with a conversion you can measure.

RecommendationsSessionsMeasurement
Ops

Operations

Inventory · exceptions

Inventory flags, returns and exception queues so the desk is not hunting spreadsheets.

InventoryReturnsExceptions

Start a project

Tell us what you are building and we will get back to you within 24 hours.